Koo, a homegrown microblogging network, intends to hire around 500 people in the coming year, with positions available in engineering, product, and community management.
Koo, a Twitter competitor with tremendous growth with a user base that recently surpassed one crore, currently employs 200 people.
“We are already 200 employees,” Koo co-founder Aprameya Radhakrishna told PTI, “and we will reach at least 500 people in the coming year as we hire largely in areas like engineering, product, and community management.”
Other areas where people will be hired include government relations, marketing, and brand marketing, to name a few, but these will be smaller teams.
“We want to attract the best talent in the world to work with us and bring Indian technology to the rest of the world,” Radhakrishna added.
Koo was developed last year by Radhakrishna and Mayank Bidawatka to allow users to express themselves and engage on the network in Indian languages.
It supports a various languages, including Hindi, Telugu, and Bengali.
Koo’s popularity in India peaked early this year, coinciding with the Indian government’s feud with Twitter and growing calls for the country’s internet environment to be expanded.
After India’s Union officials and government departments praised the local microblogging site, Koo’s user base exploded in recent months.
Its user base surpassed one million last month, and the company has set ambitious goals to achieve ten million members in the next year.
Despite the considerable increase in user base, Radhakrishna has stated that the platform “has not even scratched the surface” regarding the market’s growth potential, noting that less than 2% of internet users utilise microblogging services express themselves.
With its vast population and growing internet penetration, India remains an essential market for internet businesses like Facebook, WhatsApp, and Twitter.
The country, which has the world’s second-largest telecom market and is the world’s largest data consumer, implemented new IT intermediary rules earlier this year to increase accountability for platforms, particularly giant digital corporations like Twitter and Facebook.